Category: SEO

  • A Clean Cut Lawn & Landscape: Blooming into 2025 with 22halomedia

    A Clean Cut Lawn & Landscape: Blooming into 2025 with 22halomedia

    As we step into 2025, 22halomedia is thrilled to spotlight one of our valued clients, A Clean Cut Lawn & Landscape – a premier landscaping company serving the Omaha area. Founded in 2005, this family-owned business has been transforming outdoor spaces with exceptional service and commitment for over two decades!

    A Clean Cut Difference:

    A Clean Cut offers a comprehensive range of services that go beyond traditional lawn care:

    • Permanent LED Lighting: Certified by Forever Lighting, they provide energy-efficient lighting solutions
    • Snow Removal: Ensuring safe and accessible properties during winter months
    • Hardscaping: Creating beautiful patios, walkways, and outdoor living spaces
    • Landscaping: Tailored solutions for residential and commercial properties
    • Fertilization and Mowing: Maintaining healthy, beautiful lawns year-round

    The 22halomedia Approach: Strategies for Success

    You may be wondering, what did we do differently at 22halomedia that caused this increase in growth and leads?

    1. Pragmatic website with clear call-to-action (CTA)
    2. Social media user acquisition
      • Upon the launch of acleancutomaha.com, we promoted their permanent lighting and snow removal services across all relevant social media platforms. At its peak, we saw a 2000% increase in users acquired through social media!
    3. Paid ad campaign
      • At no cost to the owner, we took advantage of a Yelp promotion and applied $350 in ad credit towards A Clean Cut Lawn & Landscape. While we targeted phone calls rather than website visits, a minority of users were acquired through paid ads.
    4. IT Experts
      • With a background in IT support and network infrastructure, 22halomedia swiftly migrated A Clean Cut to a modern cloud infrastructure without losing email or experiencing downtime.

    The 22halomedia Approach: Strategies for Success

    1. Pragmatic Website Design

    We focused on results over aesthetics, implementing a minimalist design with clear call-to-action (CTA) buttons to convert visitors into leads.

    2. Social Media User Acquisition

    Upon launch, we aggressively promoted A Clean Cut’s services across relevant social media platforms, resulting in a staggering 2000% peak increase in users acquired through social channels.

    3. Strategic Paid Ad Campaigns

    Leveraging a Yelp promotion, we applied $350 in ad credit towards A Clean Cut, targeting phone calls to drive direct customer engagement.

    4. Seamless IT Integration

    Our expertise in IT support enabled a swift migration to a modern cloud infrastructure without any email loss or downtime.

    Looking Ahead: Building on Our Foundation

    As part of our Ultimate Hosting & Maintenance plan, A Clean Cut can expect ongoing support and monthly developer hours. Our future improvements include:

    • Developing comprehensive service pages
    • Creating a project-based gallery
    • Implementing a dynamic testimonial widget
    • Launching an email newsletter and blog

    Our New Year Wish

    In the spirit of new beginnings, we echo the sentiments of the season: “Here’s to a year of growth, happiness, and success!”

    A Clean Cut Lawn & Landscape embodies this spirit, continually committed to beautifying neighborhoods “one home at a time”1.Cheers to A Clean Cut and to an incredible 2025!

  • Easily Bulk Convert Images to WebP for Free

    Easily Bulk Convert Images to WebP for Free

    Subscribe to 22halomedia YouTube Channel

    Introduction

    WebP is a modern file format used to optimize images for the web.

    In this guide, learn how to effortlessly convert images to WebP using ImageMagick, a powerful and free open source program.

    By converting your images to WebP you can reduce your image sizes by up to 10x! Potentially making your web pages load faster.

    Command for Windows

    PowerShell

    Get-ChildItem *.png | ForEach-Object {
        $webpFile = $_.BaseName + ".webp"
        magick $_.FullName $webpFile
        Remove-Item $_.FullName
    }
    

    Command for Mac or Linux

    Bash

    for file in *.png
        do magick "$file" "${file%.png}.webp"
        rm $file
    done

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